Co-anchor of NBC News, Savannah Guthrie, was seen rolling out a heartfelt video message yesterday through her social media account.
The video was reportedly directed to her mother Nancy's kidnapper, urging him to let her go, and also how it's never too late to do the right thing. The news comes after her sudden and mysterious disappearance has entered its third week.
She expressed hope and faith and told those watching that if they had any kind of news or information that might be important to the investigation, then to please come forward.
'You are not lost or alone'- she added, emphasizing that her belief that her mother is still alive exists, and how she still believes in the goodness of people.
Nancy was last seen at her home in Tucson, Arizona, where authorities believe she was kidnapped and taken against her will.
Now, the search is on for the suspect whose DNA has reportedly matched to that seen on the doorbell footage outside her home.