Kylie Jenner is facing immense backlash after sharing a TikTok video where she's seen promoting a viral Korean cutting jelly product.
The star's fans were stunned as they spoke about how the product in question functions as a laxative or appetite suppressant.
In this video, Jenner calls this jelly her new favorite and shows several packets explaining the uses for digestion, de-bloating, and to help her snack less.
The clip can be seen ending with her donning a red latexnumber while eating the jelly, but some people felt she went too far to try and edit that part out where she actually consumes it.
Many critics online slammed the makeup mogul for irresponsible advertising in what they viewed as a laxative-style product to her massive, mostly young audience.
Comments across different social media platforms ranged from ridicule to joking about how the billionaire has turned to laxatives as her latest side business. Some people pointed out how such products and similar supplements are used for actual medical reasons and not just marketing for lifestyle hacks.